Discovering Strengths and Blind Spots: An Entrepreneur’s Journey with IDENTI3 Profiling

When an entrepreneur recently sat down with Michael Cheah for an #IDENTI3 Profiling session, he admitted that he wasn’t usually a fan of #personality #assessments. Yet by the end of the process, his perspective had shifted.

The profiling session revealed not just the pain points he was already working on as a business owner, but also affirmed the progress he had made in adjusting the way he managed both his business and his team. “The #profiling done by Mike and Yannie was very accurate and insightful,” he later shared. “Some of the pain points that I have as a business owner, which I was already aware of and fixing, were correctly pointed out. This was helpful in letting me know that the changes I have been implementing were in the right direction.”

The profiling done by Mike and Yannie was very accurate and insightful. This was helpful in letting me know that the changes I have been implementing were in the right direction.

What stood out for him was the way Michael and Yannie were able to align their recommendations with his existing efforts, while also providing new strategies he had not considered. Their analysis offered both validation and fresh perspectives, giving him confidence to continue building on his strengths.

Perhaps most impactful, however, was the uncovering of #blindspots he had not seen on his own. “The insights on my other pain points highlighted what else I could improve on,” he reflected. “These were blind spots that I wouldn’t have seen otherwise.”

These were blind spots that I wouldn’t have seen otherwise.

Sample of IDENTI3’s Perfect8

For entrepreneurs and leaders, this story underscores the value of #IDENTI3Profiling: it is not just about discovering who you are, but also about gaining clarity, affirmation, and direction. By identifying both #strengths and hidden challenges, leaders are better equipped to unlock their potential, strengthen their teams, and build sustainable success.

At Yay Success, Michael Cheah and his team remain committed to guiding leaders through this journey — helping them lead with awareness, confidence, and vision.