Unlocking Potential with Personality: Jennice Ong’s Journey as an IDENTI3 Coach

Meet Jennice Ong, a certified IDENTI3 Coach who brings passion, insight, and purpose to the world of coaching. Trained in the IDENTI3 profiling system, Jennice combines the science of personality with her experience as a life coach to help individuals gain clarity, overcome challenges, and move forward with confidence.
In this blog, Jennice shares how IDENTI3 has transformed her coaching practice—and why she believes it’s an essential tool for new coaches looking to make a lasting impact.
In this brief video, Jennice introduces herself and shares her journey into the world of personality profiling using IDENTI3. Here’s a short breakdown:
- Background & Credentials: Jennice opens by introducing her role as a certified IDENTI3 Coach, explaining how her passion for personal development naturally led her to specialize in this profiling system.
- Initial Exposure: She recounts the moment she first encountered IDENTI3 and how its insights resonated deeply with her own experiences in coaching and self-awareness.
- Impact on Coaching Style: Jennice emphasizes how integrating personality profiling has enhanced her coaching—helping both her and her clients gain clarity on preferences, motivators, and blind spots early in the coaching relationship.
- Encouragement for Coaches: She offers encouragement and practical advice for new coaches interested in using profiling tools, highlighting how IDENTI3 can streamline client understanding and create more tailored coaching plans.
Overall, the video serves as a friendly, inspiring introduction to her personal approach and advocacy for profiler-based coaching—a helpful resource especially for those just starting with IDENTI3.
In this brief video, Jennice talks about the following:
- Purpose of Pocket Personality: Jennice introduces Pocket Personality, a card-based tool designed to complement IDENTI3 profiling, giving coaches quick-access, in-pocket reference during sessions.
- Practical integration: She explains how to weave the cards seamlessly into a coaching session—using them to highlight client strengths, blind spots, and personality traits alongside IDENTI3 results.
- Benefits for coaches & clients: The tool makes profiling more interactive and tangible, helping clients easily internalize insights while giving coaches a portable, structured resource.
- Recommendation to coaches: Jennice encourages both new and experienced IDENTI3 Coaches to try Pocket Personality to enhance client engagement, session flow, and impact.
Overall, this concise clip introduces a practical, hands-on tool that strengthens the coaching experience by making personality insights more accessible and dynamic.
In this video, Jennice Ong, a certified IDENTI3 Coach, shares her approach to initiating a coaching session using a structured script and sequence. She emphasizes the importance of a consistent framework to ensure clarity and effectiveness in coaching interactions. Jennice provides practical insights into how following a recommended script can help coaches navigate the profiling process smoothly, leading to more productive sessions and better client outcomes.
In this video, Jennice goes step-by-step through the practical script and sequence she uses when starting an IDENTI3 profiling session. She explains how following a clear, structured approach helps both coach and client:
- Introductions & framing: Jennice sets the context for the session, helping clients understand what IDENTI3 is and what to expect.
- Guided questions: She walks through the exact order of questions she asks–ensuring profiling is smooth and consistent.
- Interpretation tips: As responses come in, Jennice highlights how to read and interpret them effectively.
- Next steps: She outlines what happens after the session—how to debrief, set goals, and plan follow-up.
Overall, the video offers great real-world insight into using IDENTI3 profiling confidently and competently—especially helpful for new coaches looking for a solid, repeatable process.
Early challenges and growth: Jennice reflects on the hurdles she faced early on—like building confidence, finding her unique voice, and mastering session facilitation—which shaped her coaching philosophy.
IDENTI3 integration: She discusses how adopting the IDENTI3 profiling system elevated her coaching, enabling her to tailor sessions based on clients’ personality data and deliver deeper insights.
Advice for new coaches: Jennice offers practical tips for aspiring coaches, such as embracing continuous learning, staying authentic to one’s style, and incorporating profiling tools like IDENTI3 to enrich the coaching experience.sg.linkedin.com+3youtube.com+3youtube.com+3
IDENTI3 as a Change Tool: She explains how IDENTI3’s structured insights into personality enable clients to clearly see their current behaviors and identify areas ripe for growth or change.
Real‑Life Application: Jennice shares brief examples of how clients used their IDENTI3 profiles to reflect, adjust behaviors, and make more aligned choices in both personal and professional settings.
Empowerment Through Profiling: The video concludes with Jennice highlighting how IDENTI3 doesn’t just label—it empowers clients with newly gained self-awareness, motivating them to take proactive, positive action.sg.linkedin.com+3youtube.com+3youtube.com+3
Pre-emptive Framing: She advises coaches to prepare respondents before sharing results—by setting expectations that insights may surprise them and explaining that the profile reflects patterns rather than absolute definitions.
Handling Disagreement On-the-Spot: Jennice outlines strategies such as:
- Encouraging clients to explore why they disagree.
- Asking open, curious follow-up questions to understand their perspective.
- Emphasizing dialogue over defense, making space for client voice.
Post-Session Next Steps: She suggests debriefing options like:
- Reviewing profiling data in the next session.
- Inviting clients to test insights against real experiences.
- Recognizing disagreement as an opportunity for deeper exploration, not just resistance.
Ease of Access and Learning: She emphasizes that these materials make it convenient and self-paced, allowing learners to review topics multiple times and deepen their understanding.
Enhancing Coaching Confidence: By leveraging these online supports, Jennice notes that new coaches feel more prepared, capable, and supported as they navigate real coaching scenarios.
Community Engagement: She underscores the role of peer forums and group workshops in fostering connection, shared learning, and encouragement within the IDENTI3 coaching community.
Key Differences Highlighted
She outlines distinctive aspects such as IDENTI3’s focus on integrating both internal motivations and behavioral patterns, compared to the more trait- or style-based assessments of MBTI and DISC.
Distinctive Strengths of IDENTI3
Jennice emphasizes IDENTI3’s strength in creating a unified profile model that offers a deeper, holistic insight into client personality—combining preferences, dynamics, and mindset in one framework.
Guidance for Coaches
She offers clear advice: coaches should evaluate their goals and client needs when selecting a profiling tool, and consider layering methods (e.g., pairing IDENTI3 with DISC) for richer coaching insights.
Criteria for Timing: She outlines signs that clients are ready, such as expressing curiosity about their behavior patterns, seeking clarity, or showing openness to deeper self-examination.
Tailored Approach: Jennice advises coaches to assess each client’s readiness individually, ensuring the introduction feels natural and aligned with their goals.
Smooth Integration Tips: She suggests practical ways to transition into profiling—like framing it as a tool for enhanced insight rather than a test—and embedding it within meaningful session context.
Benefits Emphasized: When timed well, IDENTI3 profiling can accelerate client breakthroughs, deepen self-awareness, and enrich the coaching process overall.
Understanding the Issue
Jennice discusses how during IDENTI3 profiling, some respondents may mask or modify their behavior—consciously or subconsciously—to appear in a more positive light.
Common Examples of Masking
She outlines scenarios where individuals downplay weaknesses or exaggerate strengths to align with what they perceive the coach expects .
How Masking Affects Accuracy
Jennice explains that this kind of behavior distortion can lead to skewed profiling results, reducing the effectiveness of coaching strategies based on those results.
Strategies to Reduce Masking
She offers several practical techniques—such as building a safe, non-judgmental environment, normalizing all kinds of responses, and asking clarifying follow-up questions—to help reveal authentic traits.
Coaching Takeaway
Jennice emphasizes the importance of being alert to masking behaviors and tailoring approaches to encourage authentic replies, which ultimately leads to more accurate insights and deeper coaching relationships
Strengthening Coach–Client Trust: She emphasizes that positive feedback enhances the relationship between coach and client, creating a more engaged and open coaching environment.
Practical Takeaways: Jennice discusses how sharing these testimonials during sessions can help new coaches establish credibility, demonstrate the value of IDENTI3, and foster trust early on.
Encouragement for Coaches: She closes by encouraging coaches to collect and use client feedback as a tool—both for refining their approach and showcasing the transformative impact of profiling.
Maintaining consistency: She emphasizes how this ritual promotes consistency in administering the profiling process, ensuring clients receive the same high-quality experience each time.
Example steps: Jennice walks through items on her checklist, such as verifying client materials, clearing distractions, grounding herself, and revisiting any prior session notes.
Benefits highlighted: She notes the checklist boosts her confidence, helps reduce errors or oversights, and reinforces the credibility of the coaching process.
View the full playlist here.
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